Choosing Between Offset Printing and Digital Printing?

Choosing the right printing method for your business can be a difficult decision. There are many different printing options available for businesses, but it is important to choose the right one for your needs. Offset printing and digital printing are two of the most popular methods, and each has its advantages. There are a few key differences between offset and digital printing. The most notable difference is that offset lithography uses metal plates, while digital printing entails using toner or inkjet cartridges. 

Offset printing is a traditional method that produces high-quality prints, while digital printing is more affordable and allows you to personalize your prints. In some cases, an image can be outputted from a computer onto photographic paper using an inkjet printer, but for the most part, digital printers use heat to fuse the toner to the substrate. 

Listed below are factors that compare and contrast offset printing and digital printing, so you can make an informed decision about which type of printing is best for you. 

What is offset printing?

Offset printing is a traditional printing method. It is a commonly used printing technique that produces high-quality results by using metal plates. This printing method uses two metal plates to transfer the image onto the paper. One plate is used to create the image’s negative, and the second plate prints the positive. Offset printing is often chosen for its ability to produce large quantities of prints without sacrificing quality. Additionally, this printing method allows for a wide range of customization options, making it a versatile choice for all types of businesses.

What is digital printing?

Digital printing is a modern-day printing technique. It is a type of printing that produces prints from a digital image file. Unlike traditional printing methods, which use physical plates, digital printing creates the print directly from a computer file. This process allows for greater flexibility and speed, making it an ideal choice for large-scale projects. Additionally, digital prints often exhibit higher quality and consistency than traditional prints. 

Factors to consider when choosing between offset and digital printing

  1. Cost and setup
  • Digital printing technology is a cost-effective and efficient way to produce your product because it doesn’t require any type of plate. This means that you can reduce your setup cost and your time by using digital printing.
  • The offset printing process may be time-consuming but it’s cost-effective and offers excellent results. Once the setup is complete, your print will have a luxurious feel to them! But you do need a little patience though as it can take some time for each printhead’s set-up before they start producing properly on their own.
  1. Working volume
  • Offset printing is the best option for both small and long volumes, but it is the more preferable option for larger print projects. 
  • Digital printing is mostly preferable for smaller working volumes.
  1. Turnaround
  • The digital printing technique is an excellent choice for those who need quick turnaround times. You can finish many small projects in just a short amount of time with this fast turnaround factor in digital printing.
  • Offset printing techniques also offer a high-quality product, but it is not ideal for short projects because of the time required to set up and tear down. Once all necessary materials are prepared though this process has an excellent output that will last throughout long-term use.
  1. Limitation
  • There is no limitation in offset printing techniques. Offset printers work with any kind, size of paper materials that produce better output for longer runs.
  • With digital printing, there are some limitations on what types and sizes of paper can be printed that depend upon the printers. 
  1. Customization
  • The best way to print customized pieces is with digital printing. You can have variable data printed on each piece, such as names or addresses without stopping the printing process and slowing down your delivery time.
  • Offset printing is not ideal for customizable projects because it doesn’t allow as much customization as digital printing does.

Both printing techniques are best on their respective sides. So choosing the best printing service for your company is based on the needs of the project. If you’re looking for an experienced company to handle both types of printing services, and one that can help your business choose the right type of service based on what’s best for them, then Mixto should be your first stop. 

Mixto specializes in providing high-quality print jobs at low prices without sacrificing quality. We offer a wide range of services that will meet your needs and exceed your expectations. We have the latest technology and equipment to get the job done right, on time, and within budget. 

Contact us today to learn more about our services and how we can help you get the most out of your printing project.